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The picture shows the former Apple COO Cook (left) and Steve Jobs (right) together SAN FRANCISCO, August 25 morning news, Apple’s board of directors today announced that Apple CEO Steve Jobs (Steve Jobs) to resign, the Board has appointed former Apple COO Tim Cook (Tim Cook) took over Apple CEO. Jobs was elected Chairman of the Board, Cook will join the board of directors, effective immediately. Outgoing CEO Steve Jobs Jobs today submitted his resignation to the Apple board of directors, and strongly recommended a former Apple COO Tim Cook (Tim Cook) took over as Apple’s CEO. Steve Jobs said in his resignation letter, “I said, if one day I can no longer perform the duties as Apple CEO and expectations, I would be the first to tell you know. Unfortunately, that day has arrived . ” In January, Jobs announced that sick again. The 56-year-old apple head still during the sick leave as CEO, to actively participate in the company’s business and activities. Since then, he handed over daily operations of the company’s COO Tim Cook (Tim Cook) treatment. Jobs in sick once led Apple’s stock price plummeted, investors believe that Apple would add the uncertainty of future prospects. But since then, Jobs has not disappeared from public view. He not only went to Apple headquarters, also attended the Silicon Valley, U.S. President Barack Obama at the banquet, and conference and presided over the iPad 2 Apple 2011 Worldwide Developers Conference. Apple’s entry into the Cook Time Cook, 50, usually during the Steve Jobs left the company he was responsible for operations. People familiar with Apple’s daily operations, said, with other senior executives like Cook, understand the idea of ??Steve Jobs, and the next few years set the product road map. Apple COO Cook as a period in charge of the company’s global sales and operations, including Apple’s end to end supply chain management, marketing and sales activities as well as all national service and support. He also served as head of Apple’s Mac business, and Apple and strategic distributors and suppliers to maintain relationships play a key role in ensuring the company in the face of increasingly demanding markets remain flexible. New CEO Steve Jobs will have to shoulder the responsibility of the current, such as executive retirement issues. As Apple’s stock price rose in the past five years, nearly 7 times, many executives have become wealthy, may choose to leave cash, how to maintain the integrity of the CEO team, faced a major challenge. Since November of last year, Apple’s retail head Ron Johnson (Ron Johnson), Allison Johnson, vice president of marketing communications (Allison Johnson) and director of software engineering Bertrand Deux Mac Wright (Bertrand Serlet) has to leave. Analysts comment on the outgoing CEO Steve Jobs Apple announced personnel changes, the Wall Street analysts and investors have been available for comment. Market research firm Gartner, head of research Michael Jai Gartenberg (Michael Gartenberg) said, “Although this marks the end of an era Apple, but it is important to remember that Apple is not any one person’s apple, even if it is Joe Booth. ” Investment bank Rodman Renshaw analyst (Ashok Kumar), “said Apple’s upcoming iPhone 5, so this news is surprising, because Apple is Steve Jobs Xin Tourou so, Steve Jobs one kind of product prior to release highly anticipated resignation as CEO is not a good sign. ” Venture investors, Union Square Ventures (Union Square Ventures) head Fred Dulwich Mickelson (Fred Wilson) with said, “I am sorry he is the greatest entrepreneurs.” Investment company BGC Financial analyst Colin Gillis (Colin Gillis): that Apple made the right choice. He said, “I will tell investors not to panic, stay calm, do this very proper Jobs will serve as chairman of the board, Cook served as CEO.” CEO Steve Jobs resigned from Apple in the news release, Apple stock in after-hours trading late Wednesday to suspend trading in Apple shares fell after the transaction restart 6%, after recovering some losses to 5.2 percent, to $ 356.30. (New Yi) Full resignation letter attached to Jobs: To Apple’s board of directors and the Apple community: I once said that if one day I can no longer perform the duties as Apple CEO and expectations, I would be the first to tell you know. Unfortunately, that day has arrived. Here, I declare the position from the Apple CEO to resign if the board agrees, I will serve as Apple’s chairman. For the successor, I strongly recommend the implementation of our development of succession plans Apple CEO. I believe that Apple’s future will be brighter and more creative. I look forward to the future of Apple’s success will also make their own contribution to help this. Apple make some of my best friends in life, and you can all work together for so many years, thank you very much.



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